For this week’s critique I am choosing to evaluate the YouTube video: Taylor Swift – “Blank Space” PARODY (Mom Version) created and uploaded to YouTube by user WhatsUpMoms.
This video is a short story of the life of a mother of (a) toddler(s). I chose this video because it directly relates to my focal theme “The experiences of a new mother”. Although my child is still technically an infant, he will be moving to “toddlerdom” is less than two months. I can already relate to some of what is told in this story: “I’m so tired and I thought: Oh my god, look at that face, you look like you’re so awake”, this is especially true for me on weekends when I want it to be nap time and he’s not tired and “Husband will be late from work”, even though we both work, I’m the one that picks up and drops off at daycare and we work as a team in the evenings (which is especially important with the dogs).
While looking through Lankshear and Knobel’s kinds of remixes I couldn’t decide on one that fit just right, so for the purpose of this critique I am choosing to classify this as a combination of ‘making music videos’ and ‘remixing music’. The literacy dimensions I’m choosing to use as my basis for this critique are:
- Writing new lyrics for certain sections of the remix
- Logical connection between the song and the visual images
- Public performance dimension
Writing new lyrics for certain sections of the remix
This song is a complete rewrite of the lyrics for the song “Blank Space” by Taylor Swift. The writers did an excellent job of keeping with the original rhyming in the song and even alluded to the misinterpretation of the original song where the lyrics are “Long list of ex-lovers” and many people thought she was saying “Starbucks lovers”. This is addressed in full at at the end of the video. In the original song the mood starts off happy and then turns sour closer to the middle. This parody does not mimic that, the video describes the struggle of mothers from the very beginning.
Logical connection between the song and the visual images
Instead of using images to tell their story, the moms film a whole new video. This is a nice approach, however the video is a literal description of the song. Some vague symbolism would have been a nice touch for some scenes.
Public performance dimension
The performers of this song and video are obviously very skilled at singing and performing in front of a camera. After the song finishes they give the viewer a type of “backstage pass” into the recording of the song and making of the video. It looks like they put a lot of effort into this story, and I’m sure it was especially hard with babies and toddlers!
I really enjoyed this video, especially for the quick glimpse into what my life will be like soon. I feel that they could have done more with symbolism. The video was very literal to the song.
The song itself is great. I think next time I go to Starbucks I’ll have them write Mom or Mommy on my cup!